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THE COMPLEX, YET SMALL WORLD OF GLOBAL MULTINATIONALS – INSIGHTS ON SOME APPARENT PARADOXES

2013

Globalization, as it is today, shapes a complex, networked world – that embeds all the features (both vantages and liabilities) of a complex adaptive system. Being one of the biggest networks that define this world, the system of international business – characterized by diversity, (nondeterministic) interconnectivity and uncertainty – is also characterized by the small-world syndrome. Global multinationals are the best supporting agents in order to dismantle the apparent paradox of the complex, yet small world (and others like it).

globalization complex world small world global multinationalsStudies in Business and Economics
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